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coffeesp00ns  ·  4003 days ago  ·  link  ·    ·  parent  ·  post: Mehmet Gozetlik: Minimalist effect in the maximalist market

For some brands (Schweppes, Nutella, Durex), I think the ultra-minimalist design examples worked out very well. for others, such as the Nesquick, or the Corn Flakes box you've posted, I like the centre one best. I dig simple, clean packaging, but I think it has to work with the branding as well.