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ButterflyEffect  ·  3837 days ago  ·  link  ·    ·  parent  ·  post: YouTube to block indie labels who don't sign up to new music service

    If I'm a band with an independent label and I want to post a music video, I no longer will be allowed to?

If your label doesn't pay for the service then I think that's the case. I'm not sure, if you look at the magnitude of views that a single major label music video or song gets and compare to a lot (not all, but a good chunk) of indie artists it dwarfs them by orders of magnitudes. I don't think YouTube will lose much traffic due to this, but I do think it will push Indie labels further towards Vimeo and just continuing to use sites like bandcamp and soundcloud. Which, obviously, is not inclusive to Google.

Basically YouTube/Google is trying to fleece the majors for the web traffic YouTube generates, while leaving everyone else out in the cold. I doubt Indies amount to much total market revenue for YouTube. It'll be interesting to see if Google attempts to consolidate Google Play and YouTube into what will basically amount to Spotify.