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This article wouldn't exist if straight women used Tinder the way it was meant to be used, as the heterosexual counterpart to Grindr. In my mind, this 'tinderization' is just part of the formation of the global brain that was once such a popular topic of discussion around here (Paging theadvancedapes if you're still around Cadell). Nodes in the network need to establish linkages with other nodes, and part of that process is establishing nodes that will NOT connect, or will connect only shallowly. The rate of turnover for all kinds of things is going up, and I'd bet that romantic partner turnover has never been as high as it is right now, excluding periods of high mortality/violence.