I visited a local center a few years back, to take a personality test, listen to a couple of Sunday sermons, and ask some questions about all of it... purely from a standpoint of curiosity. On the surface, it sounds pretty humanist, and the sermons were common man, relatable talks. They covered how the world is troublesome and stressful, and how through this community, and their training/courses, you could ease your burdens and embrace your true potential. They dismiss therapy, so you know what they're competing against. When I first showed up, the visitor attendant asked me, in small talk, if I had hobbies. I told her that I enjoyed making art and music, and she told me that scientology views all creative personalities as celebrity, as it is highly valued to them. I can totally see creative types, successful or dreaming, falling right into this line of thought. I blushed a little myself, before coming back to reality!