The game was launched on the streaming service Twitch, with its creator hacking together a computer script that turned the website's comment system into a controller for the 1996 Game Boy title.

Commenters simply type in one of the game's eight commands to control the main character (up, down, left, right, A, B, start, or select) but the stream's popularity has proved its undoing, with massive numbers of gamers (reportedly as many as 50,000) attempting to play at once.