Well, wait, you aren't required to tip above. You're right in that etiquette requires tipping a 'normal' amount (15%) but there's always the potential that you tip above and beyond. Servers are compelled to prove to you that above and beyond tip. Hey, I agree with you there. At sushi places, the sushi chefs have their own tipping jars I always make sure to frequent. Eh, I'd rather work at a place where I get tipped because I know I can make bomb tips because I can work it. I don't want to share my tips, I don't want to make the same amount no matter how good I am to my customers. I will dominate them with my service skills.And if you don't tip, or tip lowly you get dirty looks from people that came with you. So essentially you are forced to tip a "regular" amount, or even above. Which completely eliminates the feedback/rating part.
I don't see why it should be limited to restaurant servers, when they aren't the only people serving you.
All it does is drive up costs for the customers and makes the worker stressed out about being paid a "normal" amount.