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comment by Complexity
Complexity  ·  3181 days ago  ·  link  ·    ·  parent  ·  post: LEFTIST FASCISTS THREATEN THE LARGEST DEMONSTRATION IN HISTORY  ·  

This is all well and good. However if you really want to create a financially viable proposition to pitch to supporters, you will need to focus on smaller, more digestible texts. Or transition to video.

Very few in your target demographic will have the patience to make their way through large blocks of dense text. If you want to plug into the outrage dollar, you'll need to make your message clear, concise and copyable.

Focus on short, attractive titles that inspire both curiosity and anger in your target demographic. The title for this post, for example, is reasonably engaging but could be improved by turning it from a declarative statement (which at best will provoke in your demographic agreement) into an implied question/answer proposition: "Why Leftist Fascists... etc". That simple change will also provoke in your customer-base a desire to click through in order to discover the secret.

You might try the "Ten Reasons Why..." formula, which is almost overplayed these days, yet still provokes a visceral reaction in completists, but this often locks you into generating actual content.

I would suggest you bring your text down both in length and reading comprehension. Shorter texts are a better proposition for sharing and lower grade comprehension targets will get your message across quickly.

You can use tools like these to double check reading comprehension and edit down: https://readability-score.com/

I would tend to offer a strong title, a three paragraph text, and then a strong call to action (i.e. where to send you financial support) and that call should relate to the point you addressed in the text. Rather than the generic "Like what I write" which offers the option for a reader to answer "No", instead have a a double-bind or move forward call. For this article, you could try: "Help Fight Socialist Fascism For $1". Anchor that number in the call to action, then link to a spread of support options which offer higher value. "For only $5 you can..." This is all pretty basic marketing, you can research it yourself.

However the greatest cross-marketing shift you can make is to begin producing video content. I would keep these short, too. Aim in the first instance to produce brief videos that are both single message and echo in sentiment your demographic's emotional pitch. You will be able to calibrate your message by measuring something very simple, say, the thumbs up/thumbs down ratio on the video.

You need to aim for parity - this should indicate your demographic support on one hand and the outrage of others' reactions to your message on the other. Inspiring an irrational emotional response in others will of course have them spread your content in order to revile it. This will eventually bring it back to your target demographic. The more active your Youtube comments section, the more squabbling and infighting you generate, the more buzz you'll have online. There's no such thing as bad publicity, only unused publicity. Think about creating a few puppet accounts to attack yourself, share the content elsewhere and ridicule yourself.

Do remember that in a video you can have a much clearer and more emotive call to action. I'm presuming your main call is to have those whose views you echo send you money. Don't be coy about this part. Hundreds of entirely insincere televangelists have made enormous coin by spending at least half of their allotted broadcast soliciting funding.

The leap into video is tricky. On the one hand you don't want to appear too polished, for fear of alienating the common man from whom you're siphoning funds. On the other hand you don't want to appear completely insane, for fear of people accusing you of post-modern profiteering. It's a fine line and a practiced skill. Study successful televangelists, reality show stars, unconvicted banking magnates etc.

It's great to see enterprise in turbulent times. With a little careful planning you will be able to secure a better revenue stream for yourself within a few months.