This is only a problem for people who try to convince themselves they are something they aren't. Or that they are seeking a different kind of relationship than they are. At one point in my life I would happily get into something casual with no need to call it a date and that worked because i gravitated to other people who were looking for the same thing. Actually I would say I still encounter the same type of guys but I'm just not into it so I turn them down. That's because now I'm not looking for casual and I don't try to convince myself somebody will change their mind. Hell my last "thing" ended because we realized we wanted completely different things in life so that was that. It's entirely possible to find somebody who wants more than "chill" but we have to be upfront about it. "Chill" won't destory our species, people just need to learn to be honest about what they want in life. This is my general observation at least.