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I'm not really sure why Yahoo would brag to its customers about this. You would think they would realize that customers don't like having their email snooped through. If I were the CEO, I would roll this out as quietly as possible. This is the kind of move that pleases companies, not people.
thenewgreen · 4524 days ago · link ·
To an extent, I agree. If you roll it out too quietly though you risk the press jumping all over it because you were "hiding something" and then it becomes even louder than it otherwise would have been. gmail had the advantage of implementing it from the get go, it's only when it's a "new" function that it becomes press-worthy for some reason.